The new industrial state

· People are given jobs to provide for the economy, building things like roads is only done so money can be put back in to the economy.

· Thinks that population effects economic growth the kids you have the less money goes into the economy.

· Says tax rates are there so that rich people’s money goes to the poor who will spend it and put it back into the economy.

· Power is held by landowners who make capital from having the land.

· In the industrial world we live in, individualism means nothing as people must be working in teams like in factories producing things

· Corporations can’t overrule groups but can overrule individuals.

· The individual must be made to think that by working for the organisation they will benefit in some way. They must think that if they can achieve the organisations goals then they can someway improve themselves.

· Advertising is used to control demand, to increase it so that there is more supply more people buying things thus more money going into the economy

· TV and radio advertising helps demand greatly

· Firms have to appeal to the inner desire of the consumer. As technology advances more skilled workers are needed to operate machines etc.